Planet Labs
company · economy
The company that made daily global imaging routine, by inverting the design assumptions of traditional Earth observation. Rather than a few large, long-lived, high-resolution satellites, Planet operates a large flock of small three-unit CubeSats — Doves — imaging the entire land surface at a few metres per pixel every day, complemented by a smaller number of higher-resolution SkySat spacecraft. The satellites are cheap, short-lived and continually replaced with improved versions, an approach only affordable because rideshare launch made access to sun-synchronous orbit a catalogue purchase. Its business is subscription access to the imagery archive and the analytics built on it, sold heavily to government, defence, agriculture and finance. Planet is a useful measure of the sector's scale because it is publicly listed and therefore discloses: its annual revenue is in the low hundreds of millions of dollars, which — for the operator that arguably defines commercial Earth observation — indicates how modest the whole commercial imagery market is beside satellite communications or GNSS-enabled devices. Not a place.
A company is not a place. Drawing it on a map would assert something about the world that no stored fact supports.
Read in · 1
Evidence · 2
Timeline
No dated observations are stored for this object. Atlas shows what was observed and when — it does not infer a history.
Connections · 2
- The fall in launch price per kilogramdepends_on
- Earth observationmember_of
Assembled narrative · 1
Assembled from 22 blocks · 2 evidence · 24 related
- Story
- The company that made daily global imaging routine, by inverting the design assumptions of traditional Earth observation. Rather than a few large, long-lived, high-resolution satellites, Planet operates a large flock of small three-unit CubeSats — Doves — imaging the entire land surface at a few metres per pixel every day, complemented by a smaller number of higher-resolution SkySat spacecraft. The satellites are cheap, short-lived and continually replaced with improved versions, an approach only affordable because rideshare launch made access to sun-synchronous orbit a catalogue purchase. Its business is subscription access to the imagery archive and the analytics built on it, sold heavily to government, defence, agriculture and finance. Planet is a useful measure of the sector's scale because it is publicly listed and therefore discloses: its annual revenue is in the low hundreds of millions of dollars, which — for the operator that arguably defines commercial Earth observation — indicates how modest the whole commercial imagery market is beside satellite communications or GNSS-enabled devices. Not a place.
- Knowledge
- Earth observation
- The fall in launch price per kilogram
- Planet Labs
- Connections
- The fall in launch price per kilogram
- Earth observation
- Reusable orbital launch
- In-space manufacturing
- Planet Labs
- A recovered Falcon 9 booster is flown a second time
- Satellite communications
- Copernicus
- Planet Labs
- ERTS-1, later Landsat 1, begins the civil land-imaging record
- The United States opens the Landsat archive at no charge
- Sentinel-1A launches and Copernicus data becomes free and open
- Evidence
- Supports the finding that GNSS downstream revenue — devices, chipsets and services — runs to hundreds of billions of euros a year while Earth observation data and services revenue is smaller by roughly two orders of magnitude. V55 verification basis: not retrieved in this session; the contrast in magnitude is stated, the current-edition figures are not.
- The satellite industry's revenue is reported in four segments — satellite services, ground equipment, satellite manufacturing and launch services — with services and ground equipment together forming the large majority and launch a low single-digit share. V55 verification basis: this session had no network egress and no remaining WebSearch budget, so the report was not retrieved; the segment structure is stated from author knowledge and every figure derived from it is given as a magnitude rather than a number.
Observed changes · 0
No public Signals are attached to this object. Signals show what changed and when it was observed — never a direction or a rank.
Actions
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