Arianespace is founded as the first commercial launch services company

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European governments and industry established a company whose business was selling launches to third parties, rather than an agency flying its own payloads. For roughly the next two decades it held a large share of the commercial geostationary launch market, operating from the Guiana Space Centre and exploiting the equatorial latitude advantage. Its existence made launch a purchasable service with a price list, which is the precondition for anyone to speak of a launch market at all.

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